NewJeans, one of South Korea’s most successful K-pop groups, has become a global sensation. However, the group is at the center of controversy after a recent decision by the Ministry of Employment and Labor, which dismissed claims of workplace harassment raised by member Hanni. The government ruled that celebrities like Hanni are not considered workers under South Korea’s labor laws, meaning they are not entitled to the same rights and protections as employees.
The issue began in September when Hanni, along with the other members of NewJeans, spoke out during a live-streamed video, where they shared concerns about mistreatment by their label, Ador. Hanni accused the company of ignoring the group, badmouthing them internally, and even attempting to downplay their success in the media. Despite these serious allegations, the government determined that since K-pop idols are independent contractors, they do not meet the criteria for worker protections, such as anti-harassment laws.
The decision has sparked significant criticism, with many arguing that the K-pop industry’s grueling working conditions are emotionally and physically exhausting, with idols working long hours, often seven days a week, and lacking proper rest periods. Experts point out that the absence of a labor union and the lack of specific laws protecting artists’ rights in the entertainment industry make it easier for exploitation to occur.
Fans of NewJeans have strongly voiced their support for the group under the hashtag “IdolsAreWorkers,” calling for reforms to improve working conditions in the industry. While the government’s decision is legally grounded, it has highlighted the urgent need for new laws, similar to the Talent Agency Act in Hollywood, that could provide better protections for K-pop idols and other entertainers in South Korea.